IRDINA EYMAN

Montpellier Business School

MSc Digital Marketing & Omnichannel Strategies (Bac+5)

  • Digital Marketing Strategy
  • Graphic Design and Brand Communication
  • Luxury Attitude
  • Mobile Strategy
  • Data Analytics
  • MarkStrat
  • Blockchain for marketing

Participated in the L’Oreal BrandStorm competition and pitched an idea for an application called Virtual Vanity. I worked with my classmates to propose L’Oreal’s first virtual flagship store. Virtual Vanity aimed to create a safe and accessible platform for all types of people without borders in a post-pandemic world.

Université de Pau et des Pays de l'Adour (UPPA)

Diplôme Universitaire d’Etudes Françaises

Intensive courses: approximately 210 hours
Pace: approximately 18 hours per week

Language and culture: 2:30 p.m.
Cultural knowledge: 1h30 (for example: discovery of French regions, the media and the written press)
Workshop: 2 hours (for example: oral work, creative writing)
Group of approximately 15 to 18 students.

Entry level: level B1 (according to the Common European Framework of Reference for languages)
Access: placement tests or DUEF B1.
Output level: level B2.1 (according to the Common European Framework of Reference for languages)

I successfully obtained a niveau B1 certification. 

University of Nottingham

BSc (Honours) Computer Science

  • Introduction to Human Computer Interaction
  • Introduction to Image Processing
  • Software Specification
  • Algorithms Correctness and Efficiency
  • Languages and Computation
  • Operating Systems and Concurrency
  • Software Engineering Group Project
  • Developing Maintainable Software
  • Computer Security
  • Professional Ethics in Computing

Undertaken over an academic year under the supervision of distinguished professors at the University of Nottingham, I conducted a research project titled, “Evaluating website design and assessing the impact of unique web site attributes on consumer buying pattern”.

The project aimed to unravel the intricate relationship between computer science’s technical facets and their impact on marketing. The study employed a meticulously designed online survey as the primary data collection method, delving independently into the connection between website design nuances and consumer buying patterns. This research not only contributes significantly to academic discourse but also provides timely insights into adapting website design to meet the changing requirements of consumers in the context of the COVID-19 era.